VERNICE was founded by a group of experts in coatings and industrial automation with the goal of radically reengineering production systems and sales channels through the creation of an ecosystem.
In 2019, at the beginning of the development phase, the name of the project was:"THE FACTORY THAT IS NOT THERE," with the goal of disrupting paint production and distribution standards to improve health and the environment.
This project was officially launched at the BERTONE DESIGN -NEW CRAZY COLORS IDEAS FACTORY- on April 16, 2023 at the opening of the Salone del Mobile.
VERNICE is the first eco-friendly paint factory that allows users to produce ON DEMAND colors chosen or created by their smart device.
Water concentrates formulated with biocompatible recombinant polymers.
Proprietary technology of digital colorimetry and mobile production.
"3D printers" to manufacture paint On Demand.
“We enable everyone from anywhere to fabricate their preferred colour on demand: fabbrica il tuo colore.”